About Me

I’m a proud AuDHDer who discovered a Special Interest in digital marketing after accidently gaining thousands of followers on an Instagram profile dedicated to my rescue dog, growing enough to earn a number of brand partnerships and marketing opportunities. It was at this point I started to think “Hey, I’m pretty good at this!”. I decided to pursue digital marketing as a career after being offered a position at a small marketing agency in Sydney, Australia.

In 2022, I moved to Melbourne and started to reach out to small business owners myself – one year later working one-on-one with clients and The Misfit Social came to fruition.

Within the digital age, users are overwhelmed by paid advertising and marketing efforts that reek of inauthentic and contrasting messaging. Users desire emotional connection and businesses who lead with their values now more than ever. Myself included.

Conformity stifles creativity and authenticity, particularly in business, so let’s work together to create a marketing strategy that speaks to your goals, identity, and values. If you want Digital Marketing that fits your personality – with a marketer keen to collaborate and listen – then The Misfit Social is for you.